Category Insights
AIGrowth Opportunity
"Home & Kitchen > Kitchen & Dining > Kitchen Utensils & Gadgets > Kitchen Knives & Accessories > Knife Sets" has 124 products but Zyliss only has 1 (0.8%). High-volume category with room to grow.
amazonPlatform Concentration
100% of Zyliss's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
10 categoriesZyliss(Your brand)
2
2.3% share • #21
Top Competitors
#1
F
FastEddy Bearings66.8%#2
OXO44.5%
#3
G
Generic33.4%