Competitive Intelligence Overview
10
Products
65
Assets
1/3
Platforms
6.5
Assets/Product
10 products
65 assets
Not present
Not present
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Zebco dominates "Sports & Outdoors > Hunting & Fishing > Fishing > Rod & Reel Combos" on amazon with 6.7% market share, outperforming 3 competitors.
amazonKastKing leads "Sports & Outdoors > Hunting & Fishing > Fishing > Reels & Accessories > Reels" by 18% over Zebco. Consider expanding product range or improving visibility in this category.
amazon"Sports & Outdoors > Hunting & Fishing > Fishing > Fishing Line > Monofilament Line" has 101 products but Zebco only has 2 (2%). High-volume category with room to grow.
amazon100% of Zebco's category presence is on amazon. Consider expanding on walmart and target for diversification.
4
6.7% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Z Zebco Your brand | 10 | 65★ | 0★ | 10 | — | — |
D Daiwa | 13★ | 38 | 0★ | 13 | — | — |
D Daiwa | 4 | 25 | 0★ | 4 | — | — |
L Lew's | 8 | 26 | 0★ | 8 | — | — |
A AOWDIAO | 3 | 22 | 0★ | 3 | — | — |
L Lew's | 3 | 5 | 0★ | 3 | — | — |
台 台和(Daiwa) | 2 | 20 | 0★ | 2 | — | — |
A AOWDIAO | 5 | 31 | 0★ | 5 | — | — |
Zebco has 1200% more assets than Lew's
Zebco is not present on Walmart, Target
Daiwa is not present on Walmart, Target
Daiwa is not present on Walmart, Target
Lew's is not present on Walmart, Target