Category Insights
AIMulti-Category Leader
Yocada leads in 5 categories across amazon. Key strongholds: Patio, Lawn & Garden > Snow Removal > Snow Shovels, Health & Household > Household Supplies > Cleaning Tools > Sweeping > Brooms > Push Brooms.
Competitive Threat
KOCOTONG leads "Health & Household > Household Supplies > Cleaning Tools > Sweeping > Brooms" by 14% over Yocada. Consider expanding product range or improving visibility in this category.
amazonGrowth Opportunity
"Health & Household > Household Supplies > Cleaning Tools > Sweeping > Parts & Accessories > Dustpans" has 104 products but Yocada only has 3 (2.9%). High-volume category with room to grow.
amazonPlatform Concentration
100% of Yocada's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
8 categoriesLeader in 5
Yocada(Your brand)
3
2.9% share • #2
Top Competitors
#1
C
Carlisle FoodService Products76.7%#2
Rubbermaid43.8%
#3
S
SPARTA43.8%