Competitive Intelligence Overview
8
Products
54
Assets
1/3
Platforms
6.8
Assets/Product
8 products
54 assets
Not present
Not present
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Muc-Off leads "Sports & Outdoors > Sports > Cycling > Bike Tools & Maintenance > Cleaners" by 28% over WD-40. Consider expanding product range or improving visibility in this category.
amazon"Sports & Outdoors > Sports > Cycling > Bike Tools & Maintenance > Bike Lube" has 101 products but WD-40 only has 1 (1%). High-volume category with room to grow.
amazon100% of WD-40's category presence is on amazon. Consider expanding on walmart and target for diversification.
2
2.6% share • #14
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
W WD-40 Your brand | 8 | 54 | 0★ | 8 | — | — |
M Muc-Off | 21 | 102 | 0★ | 21 | — | — |
G Gain Express | 37★ | 252★ | 0★ | 37 | — | — |
M Muc-Off | 37★ | 252★ | 0★ | 37 | — | — |
G Gain Express | 15 | 128 | 0★ | 15 | — | — |
B BEADSLAND | 2 | 12 | 0★ | 2 | — | — |
B BEADSLAND | 16 | 116 | 0★ | 16 | — | — |
Gain Express has 2000% more assets than BEADSLAND
WD-40 is not present on Walmart, Target
Muc-Off is not present on Walmart, Target
Gain Express is not present on Walmart, Target
Muc-Off is not present on Walmart, Target