Competitive Intelligence Overview
21
Products
159
Assets
2/3
Platforms
7.6
Assets/Product
20 products
151 assets
1 products
8 assets
Not present
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Wakeman leads in 3 categories across amazon, walmart. Key strongholds: Sports & Outdoors > Outdoor Recreation > Camping & Hiking > Tents & Shelters > Camping Shelters > Privacy Shelters, Sports & Outdoors > Outdoor Recreation > Camping & Hiking > Camp Kitchen > Camping Cookware.
seafulee leads "Sports & Outdoors > Hunting & Fishing > Fishing > Rod & Reel Combos" by 12% over Wakeman. Consider expanding product range or improving visibility in this category.
amazon"Home & Kitchen > Kitchen & Dining > Kitchen Utensils & Gadgets > Bar & Wine Tools > Ice Buckets & Tongs > Ice Buckets" has 108 products but Wakeman only has 1 (0.9%). High-volume category with room to grow.
amazon92% of Wakeman's category presence is on amazon. Consider expanding on walmart and target for diversification.
4
4.3% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Wakeman Your brand | 21 | 159 | 0★ | 20 | 1 | — |
G Generic | 10,979★ | 50,064★ | 0★ | 10979 | — | — |
u unp | 9 | 58 | 0★ | 9 | — | — |
E EAST OAK | 19 | 152 | 0★ | 19 | — | — |
u unp | 3 | 12 | 0★ | 3 | — | — |
E EAST OAK | 10 | 73 | 0★ | 10 | — | — |
Generic has 417100% more assets than unp
Wakeman is not present on Target
Generic is not present on Walmart, Target
unp is not present on Walmart, Target
EAST OAK is not present on Walmart, Target