Competitive Intelligence Overview
59
Products
455
Assets
1/3
Platforms
7.7
Assets/Product
59 products
455 assets
Not present
Not present
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Utopia Bedding dominates "Home & Kitchen > Bedding > Blankets & Throws > Bed Blankets" on amazon with 9.8% market share, outperforming 3 competitors.
amazonKilimwarehouse leads "Home & Kitchen > Bedding > Bed Pillows & Positioners > Bed Pillows" by 24% over Utopia Bedding. Consider expanding product range or improving visibility in this category.
amazon"Home & Kitchen > Bedding > Bed Pillows & Positioners > Bed Pillows" has 155 products but Utopia Bedding only has 4 (2.6%). High-volume category with room to grow.
amazon100% of Utopia Bedding's category presence is on amazon. Consider expanding on walmart and target for diversification.
6
6.4% share • #3
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
U Utopia Bedding Your brand | 59 | 455 | 0★ | 59 | — | — |
CGK Unlimited | 90 | 648 | 0★ | 90 | — | — |
 Amazon Basics | 1,058★ | 6,272★ | 0★ | 1058 | — | — |
B Bare Home | 16 | 132 | 0★ | 16 | — | — |
B Bare Home | 15 | 97 | 0★ | 15 | — | — |
Amazon Basics has 6366% more assets than Bare Home
Utopia Bedding is not present on Walmart, Target
CGK Unlimited is not present on Walmart, Target
Amazon Basics is not present on Walmart, Target
Bare Home is not present on Walmart, Target