Competitive Intelligence Overview
94
Products
640
Assets
3/3
Platforms
6.8
Assets/Product
92 products
625 assets
1 products
8 assets
1 products
7 assets
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TP-Link leads in 6 categories across amazon, walmart, target. Key strongholds: Electronics > Computers & Accessories > Networking Products > Network Adapters > Powerline Network Adapters, Electronics > Computers & Accessories > Networking Products > Switches.
10Gtek leads "Electronics > Computers & Accessories > Networking Products > Network Transceivers" by 19% over TP-Link. Consider expanding product range or improving visibility in this category.
amazon"Electronics > Home Audio > Wireless & Streaming Audio > Wireless Audio Receivers & Adapters" has 84 products but TP-Link only has 1 (1.2%). High-volume category with room to grow.
amazon89% of TP-Link's category presence is on amazon. Consider expanding on walmart and target for diversification.
15
19.2% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
TP-Link Your brand | 94★ | 640★ | 1★ | 92 | 1 | 1 |
U Ubiquiti Networks | 8 | 55 | 0 | 8 | — | — |
U Ubiquiti Networks | 23 | 121 | 0 | 23 | — | — |
T TRENDnet | 16 | 157 | 0 | 16 | — | — |
T TRENDnet | 12 | 54 | 0 | 12 | — | — |
S SURVIVAL GARDEN SEEDS | 5 | 44 | 0 | 5 | — | — |
S SURVIVAL GARDEN SEEDS | 20 | 136 | 0 | 20 | — | — |
TP-Link has 1355% more assets than SURVIVAL GARDEN SEEDS
Ubiquiti Networks, Ubiquiti Networks, TRENDnet, TRENDnet, SURVIVAL GARDEN SEEDS, SURVIVAL GARDEN SEEDS have no video assets
Ubiquiti Networks is not present on Walmart, Target
Ubiquiti Networks is not present on Walmart, Target
TRENDnet is not present on Walmart, Target