Competitive Intelligence Overview
47
Products
324
Assets
1/3
Platforms
6.9
Assets/Product
47 products
324 assets
Not present
Not present
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Touchland leads in 4 categories across amazon. Key strongholds: Beauty & Personal Care > Tools & Accessories > Refillable Containers > Spray Bottles, Beauty & Personal Care > Tools & Accessories > Bags & Cases > Cosmetic Bags.
Bodycology leads "Beauty & Personal Care > Fragrance > Women's > Body Sprays" by 30% over Touchland. Consider expanding product range or improving visibility in this category.
amazon"Beauty & Personal Care > Foot, Hand & Nail Care > Foot & Hand Care > Hand Creams & Lotions" has 99 products but Touchland only has 1 (1%). High-volume category with room to grow.
amazon100% of Touchland's category presence is on amazon. Consider expanding on walmart and target for diversification.
17
15.2% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Touchland Your brand | 47★ | 324★ | 0★ | 47 | — | — |
W Wet Ones | 17 | 120 | 0★ | 17 | — | — |
W Wet Ones | 10 | 63 | 0★ | 10 | — | — |
F FOCLMP | 3 | 20 | 0★ | 3 | — | — |
T TRIPTIPS | 6 | 52 | 0★ | 6 | — | — |
F FOCLMP | 9 | 59 | 0★ | 9 | — | — |
T TRIPTIPS | 13 | 92 | 0★ | 13 | — | — |
Touchland has 1520% more assets than FOCLMP
Touchland is not present on Walmart, Target
Wet Ones is not present on Walmart, Target
Wet Ones is not present on Walmart, Target
FOCLMP is not present on Walmart, Target