Competitive Intelligence Overview
6
Products
55
Assets
1/3
Platforms
9.2
Assets/Product
6 products
55 assets
Not present
Not present
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TOPPIK dominates "Beauty & Personal Care > Hair Care > Hair Loss Products > Hair Building Fibers" on amazon with 21.1% market share, outperforming 0 competitors.
amazonClairol leads "Beauty & Personal Care > Hair Care > Hair Coloring Products > Hair Mascaras & Root Touch Ups" by 13% over TOPPIK. Consider expanding product range or improving visibility in this category.
amazon"Beauty & Personal Care > Hair Care > Hair Coloring Products > Hair Mascaras & Root Touch Ups" has 68 products but TOPPIK only has 1 (1.5%). High-volume category with room to grow.
amazon100% of TOPPIK's category presence is on amazon. Consider expanding on walmart and target for diversification.
4
21.1% share • #1
No other brands in this category.
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
T TOPPIK Your brand | 6 | 55★ | 0★ | 6 | — | — |
T Titorld | 3 | 21 | 0★ | 3 | — | — |
S Star USA | 17★ | 28 | 0★ | 17 | — | — |
L LuxStep | 4 | 28 | 0★ | 4 | — | — |
T Titorld | 4 | 23 | 0★ | 4 | — | — |
S Star USA | 5 | 26 | 0★ | 5 | — | — |
L LuxStep | 2 | 14 | 0★ | 2 | — | — |
TOPPIK has 293% more assets than LuxStep
TOPPIK is not present on Walmart, Target
Titorld is not present on Walmart, Target
Star USA is not present on Walmart, Target
LuxStep is not present on Walmart, Target