Competitive Intelligence Overview
57
Products
383
Assets
1/3
Platforms
6.7
Assets/Product
57 products
383 assets
Not present
Not present
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Summer's Eve leads in 3 categories across amazon. Key strongholds: Health & Household > Health Care > Feminine Care > Feminine Washes, Health & Household > Health Care > Feminine Care > Deodorant Sprays.
Lume leads "Beauty & Personal Care > Personal Care > Deodorants & Antiperspirants > Deodorant" by 28% over Summer's Eve. Consider expanding product range or improving visibility in this category.
amazon"Beauty & Personal Care > Personal Care > Deodorants & Antiperspirants > Deodorant" has 97 products but Summer's Eve only has 2 (2.1%). High-volume category with room to grow.
amazon100% of Summer's Eve's category presence is on amazon. Consider expanding on walmart and target for diversification.
21
19.4% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Summer's Eve Your brand | 57★ | 383★ | 0★ | 57 | — | — |
W Wiresmith | 5 | 25 | 0★ | 5 | — | — |
R Rael | 19 | 150 | 0★ | 19 | — | — |
W Wiresmith | 29 | 161 | 0★ | 29 | — | — |
R Rael | 6 | 46 | 0★ | 6 | — | — |
v vH essentials | 7 | 57 | 0★ | 7 | — | — |
v vH essentials | 3 | 25 | 0★ | 3 | — | — |
Summer's Eve has 1432% more assets than vH essentials
Summer's Eve is not present on Walmart, Target
Wiresmith is not present on Walmart, Target
Rael is not present on Walmart, Target
Wiresmith is not present on Walmart, Target