Competitive Intelligence Overview
39
Products
344
Assets
2/3
Platforms
8.8
Assets/Product
38 products
336 assets
1 products
8 assets
Not present
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SteelSeries leads in 6 categories across amazon, walmart. Key strongholds: Video Games > PC > Accessories > Headsets, Electronics > Computers & Accessories > Computer Accessories & Peripherals > Audio & Video Accessories > Computer Headsets.
HoneyLans leads "Video Games > Legacy Systems > Commodore Systems > Commodore Amiga > Accessories" by 33% over SteelSeries. Consider expanding product range or improving visibility in this category.
amazon"Electronics > Headphones, Earbuds & Accessories > Headphones & Earbuds > Earbud Headphones" has 96 products but SteelSeries only has 1 (1%). High-volume category with room to grow.
amazon94% of SteelSeries's category presence is on amazon. Consider expanding on walmart and target for diversification.
13
16.3% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
SteelSeries Your brand | 39 | 344 | 0★ | 38 | 1 | — |
Logitech | 80★ | 729★ | 0★ | 79 | 1 | — |
R Razer | 30 | 248 | 0★ | 30 | — | — |
L Logitech G | 33 | 257 | 0★ | 33 | — | — |
Logitech has 194% more assets than Razer
SteelSeries is not present on Target
Logitech is not present on Target
Razer is not present on Walmart, Target
Logitech G is not present on Walmart, Target