Category Insights
AICompetitive Threat
PBfit leads "Grocery & Gourmet Food > Pantry Staples > Nut & Seed Butters > Peanut Butter" by 14% over SKIPPY. Consider expanding product range or improving visibility in this category.
amazonPlatform Concentration
100% of SKIPPY's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
1 categoriesSKIPPY(Your brand)
14
15.2% share • #2
Top Competitors
#1
PBfit2729.3%
#2
J
Justin's66.5%#3
BetterBody Foods66.5%