Category Insights
AICompetitive Threat
XGZ leads "Beauty & Personal Care > Shave & Hair Removal > Women's > Shaving Creams, Lotions & Gels > Shaving Creams" by 15% over Skintimate. Consider expanding product range or improving visibility in this category.
amazonGrowth Opportunity
"Beauty & Personal Care > Shave & Hair Removal > Women's > Shaving Creams, Lotions & Gels > Shaving Creams" has 74 products but Skintimate only has 1 (1.4%). High-volume category with room to grow.
amazonPlatform Concentration
100% of Skintimate's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
2 categoriesStrong in 1
Skintimate(Your brand)
1
20% share • #3
Top Competitors
#1
Billie120%
#2
Tree Hut120%
#3
Gillette Venus120%