Competitive Intelligence Overview
20
Products
146
Assets
1/3
Platforms
7.3
Assets/Product
20 products
146 assets
Not present
Not present
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Seventh Generation dominates "Health & Household > Household Supplies > Dishwashing > Rinse Aids" on amazon with 7% market share, outperforming 3 competitors.
amazonDawn leads "Health & Household > Household Supplies > Dishwashing > Dish Soap" by 36% over Seventh Generation. Consider expanding product range or improving visibility in this category.
amazon"Health & Household > Household Supplies > Tissues, Toilet Paper & Sprays > Toilet Paper" has 159 products but Seventh Generation only has 2 (1.3%). High-volume category with room to grow.
amazon100% of Seventh Generation's category presence is on amazon. Consider expanding on walmart and target for diversification.
5
7% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
S Seventh Generation Your brand | 20 | 146 | 0★ | 20 | — | — |
 Amazon Basics | 1,058★ | 6,272★ | 0★ | 1058 | — | — |
B BERLAT | 2 | 12 | 0★ | 2 | — | — |
N Niro | 3 | 15 | 0★ | 3 | — | — |
B BERLAT | 11 | 76 | 0★ | 11 | — | — |
N Niro | 9 | 51 | 0★ | 9 | — | — |
Amazon Basics has 52167% more assets than BERLAT
Seventh Generation is not present on Walmart, Target
Amazon Basics is not present on Walmart, Target
BERLAT is not present on Walmart, Target
Niro is not present on Walmart, Target