Competitive Intelligence Overview
49
Products
497
Assets
3/3
Platforms
10.1
Assets/Product
47 products
477 assets
1 products
6 assets
1 products
14 assets
Get notified when competitors change their listings, add new products, or update their creative assets. Stay ahead with real-time intelligence.
No credit card required
Sensodyne leads in 2 categories across amazon, walmart. Key strongholds: Health & Household > Oral Care > Toothpaste, Sensitive Toothpaste.
Listerine leads "Health & Household > Oral Care > Mouthwash" by 42% over Sensodyne. Consider expanding product range or improving visibility in this category.
amazon"Health & Household > Oral Care > Mouthwash" has 93 products but Sensodyne only has 1 (1.1%). High-volume category with room to grow.
amazon67% of Sensodyne's category presence is on amazon. Consider expanding on walmart and target for diversification.
44
15.9% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Sensodyne Your brand | 49 | 497★ | 1★ | 47 | 1 | 1 |
Tom's of Maine | 49 | 381 | 1★ | 48 | — | 1 |
Colgate | 69★ | 448 | 1★ | 67 | 1 | 1 |
Crest | 59 | 86 | 1★ | 57 | 1 | 1 |
Sensodyne has 478% more assets than Crest
Tom's of Maine is not present on Walmart
Sensodyne has the highest asset coverage (10.1 assets/product)
Sensodyne has a low primary asset ratio