Competitive Intelligence Overview
57
Products
311
Assets
2/3
Platforms
5.5
Assets/Product
56 products
303 assets
1 products
8 assets
Not present
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Safer dominates "Insect & Pest Control" on walmart with 100% market share, outperforming 0 competitors.
walmartMiracle-Gro leads "Patio, Lawn & Garden > Gardening & Lawn Care > Soils, Mulches & Planting Media > Fertilizers & Plant Food" by 26% over Safer. Consider expanding product range or improving visibility in this category.
amazon"Patio, Lawn & Garden > Gardening & Lawn Care > Soils, Mulches & Planting Media > Fertilizers & Plant Food" has 136 products but Safer only has 2 (1.5%). High-volume category with room to grow.
amazon88% of Safer's category presence is on amazon. Consider expanding on walmart and target for diversification.
21
15% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Safer Your brand | 57★ | 311★ | 0★ | 56 | 1 | — |
Bonide | 57★ | 64 | 0★ | 56 | 1 | — |
T TATEMADA | 3 | 18 | 0★ | 3 | — | — |
A AnjeeIOT | 2 | 18 | 0★ | 2 | — | — |
T TATEMADA | 11 | 94 | 0★ | 11 | — | — |
A AnjeeIOT | 6 | 44 | 0★ | 6 | — | — |
Safer has 1628% more assets than AnjeeIOT
Safer is not present on Target
Bonide is not present on Target
TATEMADA is not present on Walmart, Target
AnjeeIOT is not present on Walmart, Target