Competitive Intelligence Overview
44
Products
204
Assets
2/3
Platforms
4.6
Assets/Product
43 products
197 assets
1 products
7 assets
Not present
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Renu leads in 3 categories across amazon, walmart. Key strongholds: Pet Supplies > Dogs > Grooming > Brushes, Tools & Home Improvement > Building Supplies > Building Materials > Raw Building Materials > Siding.
OSD Audio leads "Electronics > Home Audio > Home Audio Accessories > Distribution > Wall Plates & Connectors" by 54% over Renu. Consider expanding product range or improving visibility in this category.
amazon"Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers" has 163 products but Renu only has 1 (0.6%). High-volume category with room to grow.
amazon95% of Renu's category presence is on amazon. Consider expanding on walmart and target for diversification.
10
7.3% share • #4
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Renu Your brand | 44 | 204 | 0 | 43 | 1 | — |
Aveeno | 55 | 132 | 2★ | 51 | 2 | 2 |
CeraVe | 67★ | 482★ | 1 | 65 | 1 | 1 |
Clear Care | 40 | 214 | 1 | 38 | 1 | 1 |
CeraVe has 265% more assets than Aveeno
Renu has no video assets
Renu is not present on Target
CeraVe has the highest asset coverage (7.2 assets/product)