Competitive Intelligence Overview
92
Products
732
Assets
2/3
Platforms
8.0
Assets/Product
91 products
707 assets
Not present
1 products
25 assets
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Post-it leads in 5 categories across amazon, target. Key strongholds: Office Products > Office & School Supplies > Paper > Notebooks & Writing Pads > Self-Stick Notes, Arts, Crafts & Sewing > Painting, Drawing & Art Supplies > Art Paper > Easel Pads.
Magic Wood Master leads "Office Products > Office & School Supplies > Paper > Notebooks & Writing Pads" by 15% over Post-it. Consider expanding product range or improving visibility in this category.
amazon"Office Products > Office & School Supplies > Writing & Correction Supplies > Erasers & Correction Products > Correction Tape" has 81 products but Post-it only has 2 (2.5%). High-volume category with room to grow.
amazon89% of Post-it's category presence is on amazon. Consider expanding on walmart and target for diversification.
68
39.3% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Post-it Your brand | 92 | 732 | 1★ | 91 | — | 1 |
Amazon Basics | 1,058★ | 6,272★ | 0 | 1058 | — | — |
M Mr. Pen | 212 | 1,710 | 0 | 212 | — | — |
K KICNIC | 10 | 63 | 0 | 10 | — | — |
K KICNIC | 8 | 31 | 0 | 8 | — | — |
Amazon Basics has 20132% more assets than KICNIC
Amazon Basics, Mr. Pen, KICNIC, KICNIC have no video assets
Post-it is not present on Walmart
Amazon Basics is not present on Walmart, Target
Mr. Pen is not present on Walmart, Target