Competitive Intelligence Overview
54
Products
281
Assets
3/3
Platforms
5.2
Assets/Product
52 products
265 assets
1 products
8 assets
1 products
8 assets
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Popcorners leads in 3 categories across amazon, walmart, target. Key strongholds: Grocery & Gourmet Food > Snacks & Sweets > Snack Foods > Chips & Crisps > Corn, Popped Chips.
Drizzilicious leads "Grocery & Gourmet Food > Snacks & Sweets > Snack Foods > Rice Cakes, Chips & Crackers > Cakes" by 31% over Popcorners. Consider expanding product range or improving visibility in this category.
amazon"Grocery & Gourmet Food > Snacks & Sweets > Snack Foods > Chips & Crisps > Potato" has 100 products but Popcorners only has 2 (2%). High-volume category with room to grow.
amazon82% of Popcorners's category presence is on amazon. Consider expanding on walmart and target for diversification.
23
74.2% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Popcorners Your brand | 54 | 281 | 1★ | 52 | 1 | 1 |
Frito Lay | 57★ | 320★ | 0 | 57 | — | — |
S Siete | 20 | 102 | 0 | 20 | — | — |
S Siete | 8 | 51 | 0 | 8 | — | — |
U Utz | 8 | 53 | 0 | 8 | — | — |
U Utz | 2 | 8 | 0 | 2 | — | — |
Frito Lay has 3900% more assets than Utz
Frito Lay, Siete, Siete, Utz, Utz have no video assets
Frito Lay is not present on Walmart, Target
Siete is not present on Walmart, Target
Siete is not present on Walmart, Target