Category Insights
AICompetitive Threat
DenTek leads "Health & Household > Oral Care > Dental Floss & Picks > Floss Picks" by 24% over Plackers. Consider expanding product range or improving visibility in this category.
amazonGrowth Opportunity
"Health & Household > Oral Care > Dental Floss & Picks > Floss Picks" has 80 products but Plackers only has 3 (3.8%). High-volume category with room to grow.
amazonPlatform Concentration
100% of Plackers's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
1 categoriesPlackers(Your brand)
3
3.8% share • #4
Top Competitors
#1
DenTek2227.5%
#2
G
GUM1113.8%#3
Oral-B45%