Competitive Intelligence Overview
102
Products
330
Assets
1/3
Platforms
3.2
Assets/Product
102 products
330 assets
Not present
Not present
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Permatex leads in 5 categories across amazon. Key strongholds: Automotive > Car Care > Fillers, Adhesives & Sealants > Sealants > Gasket, Automotive > Oils & Fluids > Greases & Lubricants > Lubricants > Anti-Seize.
Generic leads "Automotive > Oils & Fluids > Cleaners > Fan Belt Dressings" by 50% over Permatex. Consider expanding product range or improving visibility in this category.
amazon"Industrial & Scientific > Adhesives, Sealants & Lubricants > Industrial Adhesives > Solvent-Based Adhesives" has 98 products but Permatex only has 1 (1%). High-volume category with room to grow.
amazon100% of Permatex's category presence is on amazon. Consider expanding on walmart and target for diversification.
27
36% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
P Permatex Your brand | 102 | 330 | 0★ | 102 | — | — |
G Generic | 11,125★ | 50,596★ | 0★ | 11125 | — | — |
C CRC | 67 | 186 | 0★ | 67 | — | — |
A AGS | 12 | 42 | 0★ | 12 | — | — |
A AGS | 13 | 76 | 0★ | 13 | — | — |
Generic has 120367% more assets than AGS
Permatex is not present on Walmart, Target
Generic is not present on Walmart, Target
CRC is not present on Walmart, Target
AGS is not present on Walmart, Target