Competitive Intelligence Overview
51
Products
532
Assets
2/3
Platforms
10.4
Assets/Product
50 products
524 assets
1 products
8 assets
Not present
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Pennington leads in 5 categories across amazon, walmart. Key strongholds: Patio, Lawn & Garden > Gardening & Lawn Care > Plants, Seeds & Bulbs > Grasses, Books > Religion & Spirituality > Christian Books & Bibles > Bible Study & Reference > Bible Study > New Testament > Jesus, the Gospels & Acts.
Miracle-Gro leads "Patio, Lawn & Garden > Gardening & Lawn Care > Soils, Mulches & Planting Media > Fertilizers & Plant Food" by 18% over Pennington. Consider expanding product range or improving visibility in this category.
amazon"Patio, Lawn & Garden > Gardening & Lawn Care > Soils, Mulches & Planting Media > Fertilizers & Plant Food" has 136 products but Pennington only has 13 (9.6%). High-volume category with room to grow.
amazon89% of Pennington's category presence is on amazon. Consider expanding on walmart and target for diversification.
22
27.2% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Pennington Your brand | 51★ | 532★ | 0★ | 50 | 1 | — |
S Scotts | 30 | 300 | 0★ | 30 | — | — |
A AnjeeIOT | 2 | 18 | 0★ | 2 | — | — |
2 2Bunnies | 3 | 27 | 0★ | 3 | — | — |
A AnjeeIOT | 6 | 44 | 0★ | 6 | — | — |
2 2Bunnies | 7 | 64 | 0★ | 7 | — | — |
Pennington has 2856% more assets than AnjeeIOT
Pennington is not present on Target
Scotts is not present on Walmart, Target
AnjeeIOT is not present on Walmart, Target
2Bunnies is not present on Walmart, Target