Competitive Intelligence Overview
73
Products
408
Assets
1/3
Platforms
5.6
Assets/Product
73 products
408 assets
Not present
Not present
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Oxford leads in 3 categories across amazon. Key strongholds: Office Products > Office & School Supplies > Filing Products > Index Card Filing > Card File Guides, Office Products > Office & School Supplies > Paper > Notebooks & Writing Pads > Letter & Legal Ruled Pads.
Five Star leads "Office Products > Office & School Supplies > Paper > Notebooks & Writing Pads > Subject Notebooks" by 84% over Oxford. Consider expanding product range or improving visibility in this category.
amazon"Clothing, Shoes & Jewelry > Men > Clothing > Shirts > Button-Down Shirts" has 220 products but Oxford only has 3 (1.4%). High-volume category with room to grow.
amazon100% of Oxford's category presence is on amazon. Consider expanding on walmart and target for diversification.
11
18.6% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Oxford Your brand | 73 | 408 | 0★ | 73 | — | — |
Amazon Basics | 1,058★ | 6,272★ | 0★ | 1058 | — | — |
M Mead | 28 | 179 | 0★ | 28 | — | — |
M Mead | 14 | 94 | 0★ | 14 | — | — |
E EFAN | 7 | 40 | 0★ | 7 | — | — |
E EFAN | 15 | 126 | 0★ | 15 | — | — |
Amazon Basics has 15580% more assets than EFAN
Oxford is not present on Walmart, Target
Amazon Basics is not present on Walmart, Target
Mead is not present on Walmart, Target
Mead is not present on Walmart, Target