Competitive Intelligence Overview
76
Products
318
Assets
3/3
Platforms
4.2
Assets/Product
74 products
307 assets
1 products
6 assets
1 products
5 assets
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Omron leads in 6 categories across amazon, walmart, target. Key strongholds: Health & Household > Medical Supplies & Equipment > Health Monitors > Blood Pressure Monitors > Arm Monitors > Automatic, Health & Household > Medical Supplies & Equipment > Occupational & Physical Therapy Aids > Muscle Stimulators & Accessories.
TANITA leads "Health & Household > Medical Supplies & Equipment > Health Monitors > Body Composition Monitors" by 27% over Omron. Consider expanding product range or improving visibility in this category.
amazon"Sports & Outdoors > Exercise & Fitness > Fitness Technology > Activity & Fitness Trackers" has 102 products but Omron only has 1 (1%). High-volume category with room to grow.
amazon92% of Omron's category presence is on amazon. Consider expanding on walmart and target for diversification.
22
39.3% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Omron Your brand | 76 | 318 | 1★ | 74 | 1 | 1 |
G Generic | 11,125★ | 50,596★ | 0 | 11125 | — | — |
A Allen-Bradley | 23 | 93 | 0 | 23 | — | — |
S Standard Process | 2 | 16 | 0 | 2 | — | — |
A Allen-Bradley | 5 | 17 | 0 | 5 | — | — |
S Standard Process | 6 | 29 | 0 | 6 | — | — |
A ALLEN BRADLEY | 1 | 3 | 0 | 1 | — | — |
Generic has 1686433% more assets than ALLEN BRADLEY
Generic, Allen-Bradley, Standard Process, Allen-Bradley, Standard Process, ALLEN BRADLEY have no video assets
Generic is not present on Walmart, Target
Allen-Bradley is not present on Walmart, Target
Standard Process is not present on Walmart, Target