Category Insights
AICompetitive Threat
Wholesome Wellness leads "Health & Household > Diet & Sports Nutrition > Sports Nutrition > Protein" by 17% over MuscleMeds. Consider expanding product range or improving visibility in this category.
amazonGrowth Opportunity
"Health & Household > Diet & Sports Nutrition > Sports Nutrition > Weight Gainers" has 72 products but MuscleMeds only has 1 (1.4%). High-volume category with room to grow.
amazonPlatform Concentration
100% of MuscleMeds's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
2 categoriesMuscleMeds(Your brand)
1
1.4% share • #24
Top Competitors
#1
Optimum Nutrition811.1%
#2
G
GNC68.3%#3
M
MuscleTech45.6%