Competitive Intelligence Overview
20
Products
228
Assets
1/3
Platforms
11.4
Assets/Product
20 products
228 assets
Not present
Not present
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McCormick Grill Mates dominates "Grocery & Gourmet Food > Pantry Staples > Herbs, Spices & Seasonings > Mixed Spices & Seasonings > Meat Seasoning" on amazon with 11.8% market share, outperforming 3 competitors.
amazonKeto leads "Grocery & Gourmet Food > Pantry Staples > Herbs, Spices & Seasonings > Mixed Spices & Seasonings > Barbecue Seasoning" by 27% over McCormick Grill Mates. Consider expanding product range or improving visibility in this category.
amazon"Grocery & Gourmet Food > Pantry Staples > Cooking & Baking > Breadcrumbs & Seasoned Coatings > Seasoned Coatings" has 95 products but McCormick Grill Mates only has 1 (1.1%). High-volume category with room to grow.
amazon100% of McCormick Grill Mates's category presence is on amazon. Consider expanding on walmart and target for diversification.
13
11.8% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
M McCormick Grill Mates Your brand | 20 | 228 | 0★ | 20 | — | — |
M McCormick | 197★ | 2,062★ | 0★ | 197 | — | — |
M Meat Church | 16 | 40 | 0★ | 16 | — | — |
F Fire & Smoke Society | 8 | 59 | 0★ | 8 | — | — |
M Meat Church | 7 | 29 | 0★ | 7 | — | — |
F Fire & Smoke Society | 3 | 22 | 0★ | 3 | — | — |
McCormick has 9273% more assets than Fire & Smoke Society
McCormick Grill Mates is not present on Walmart, Target
McCormick is not present on Walmart, Target
Meat Church is not present on Walmart, Target
Fire & Smoke Society is not present on Walmart, Target