Competitive Intelligence Overview
16
Products
136
Assets
2/3
Platforms
8.5
Assets/Product
15 products
128 assets
1 products
8 assets
Not present
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Conair leads "Beauty & Personal Care > Shave & Hair Removal > Men's > Nose & Ear Hair Trimmers" by 30% over MANSCAPED. Consider expanding product range or improving visibility in this category.
amazon"Beauty & Personal Care > Personal Care > Deodorants & Antiperspirants > Deodorant" has 97 products but MANSCAPED only has 1 (1%). High-volume category with room to grow.
amazon93% of MANSCAPED's category presence is on amazon. Consider expanding on walmart and target for diversification.
2
2.6% share • #15
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
MANSCAPED Your brand | 16 | 136 | 0★ | 15 | 1 | — |
Wahl | 83★ | 626★ | 0★ | 81 | 1 | 1 |
Norelco | 59 | 473 | 0★ | 59 | — | — |
H HLMOptimo | 8 | 45 | 0★ | 8 | — | — |
H HLMOptimo | 9 | 60 | 0★ | 9 | — | — |
Wahl has 1291% more assets than HLMOptimo
MANSCAPED is not present on Target
Norelco is not present on Walmart, Target
HLMOptimo is not present on Walmart, Target
HLMOptimo is not present on Walmart, Target