Competitive Intelligence Overview
30
Products
224
Assets
1/3
Platforms
7.5
Assets/Product
30 products
224 assets
Not present
Not present
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La Tourangelle dominates "Grocery & Gourmet Food > Pantry Staples > Cooking & Baking > Cooking Oils, Vinegars & Sprays > Oils" on amazon with 40% market share, outperforming 3 competitors.
amazonInternational Collection leads "Grocery & Gourmet Food > Pantry Staples > Cooking & Baking > Cooking Oils, Vinegars & Sprays > Oils > Walnut" by 13% over La Tourangelle. Consider expanding product range or improving visibility in this category.
amazon"Grocery & Gourmet Food > Pantry Staples > Cooking & Baking > Cooking Oils, Vinegars & Sprays > Oils > Canola" has 91 products but La Tourangelle only has 1 (1.1%). High-volume category with room to grow.
amazon100% of La Tourangelle's category presence is on amazon. Consider expanding on walmart and target for diversification.
8
10.4% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
L La Tourangelle Your brand | 30 | 224 | 0★ | 30 | — | — |
S Spectrum | 46★ | 226★ | 0★ | 46 | — | — |
B Bacon Up | 14 | 54 | 0★ | 14 | — | — |
B Bacon Up | 6 | 42 | 0★ | 6 | — | — |
k kevala | 28 | 195 | 0★ | 28 | — | — |
k kevala | 6 | 41 | 0★ | 6 | — | — |
Spectrum has 451% more assets than kevala
La Tourangelle is not present on Walmart, Target
Spectrum is not present on Walmart, Target
Bacon Up is not present on Walmart, Target
Bacon Up is not present on Walmart, Target