Competitive Intelligence Overview
89
Products
686
Assets
2/3
Platforms
7.7
Assets/Product
88 products
678 assets
1 products
8 assets
Not present
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Kitsch leads in 9 categories across amazon, walmart. Key strongholds: Beauty & Personal Care > Hair Care > Shampoo & Conditioner > Shampoo & Conditioner Sets, Beauty & Personal Care > Hair Care > Hair Accessories > Hair Drying Towels.
Touchland leads "Beauty & Personal Care > Tools & Accessories > Refillable Containers > Spray Bottles" by 55% over Kitsch. Consider expanding product range or improving visibility in this category.
amazon"Home & Kitchen > Bedding > Sheets & Pillowcases > Pillowcases" has 146 products but Kitsch only has 5 (3.4%). High-volume category with room to grow.
amazon98% of Kitsch's category presence is on amazon. Consider expanding on walmart and target for diversification.
7
15.6% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Kitsch Your brand | 89★ | 686★ | 0 | 88 | 1 | — |
Marc Anthony | 48 | 261 | 0 | 47 | 1 | — |
GOODY | 67 | 380 | 0 | 66 | 1 | — |
Mielle Organics | 50 | 295 | 1★ | 48 | 1 | 1 |
Kitsch has 163% more assets than Marc Anthony
Kitsch, Marc Anthony, GOODY have no video assets
Kitsch is not present on Target
Marc Anthony is not present on Target
GOODY is not present on Target