Competitive Intelligence Overview
88
Products
819
Assets
1/3
Platforms
9.3
Assets/Product
88 products
819 assets
Not present
Not present
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Kaytee leads in 5 categories across amazon. Key strongholds: Pet Supplies > Small Animals > Food, Pet Supplies > Birds > Food.
Pennington leads "Patio, Lawn & Garden > Backyard Birding & Wildlife > Birds > Food > Hummingbird Nectar" by 33% over Kaytee. Consider expanding product range or improving visibility in this category.
amazon"Health & Household > Household Supplies > Tissues, Toilet Paper & Sprays > Toilet Paper" has 159 products but Kaytee only has 1 (0.6%). High-volume category with room to grow.
amazon100% of Kaytee's category presence is on amazon. Consider expanding on walmart and target for diversification.
21
35% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
K Kaytee Your brand | 88★ | 819★ | 0★ | 88 | — | — |
M Manna Pro | 24 | 167 | 0★ | 24 | — | — |
M McMurdo | 3 | 10 | 0★ | 3 | — | — |
S SKINACT | 4 | 38 | 0★ | 4 | — | — |
M Manna Pro | 18 | 128 | 0★ | 18 | — | — |
M McMurdo | 15 | 92 | 0★ | 15 | — | — |
S SKINACT | 22 | 163 | 0★ | 22 | — | — |
Kaytee has 8090% more assets than McMurdo
Kaytee is not present on Walmart, Target
Manna Pro is not present on Walmart, Target
McMurdo is not present on Walmart, Target
SKINACT is not present on Walmart, Target