Competitive Intelligence Overview
20
Products
144
Assets
1/3
Platforms
7.2
Assets/Product
20 products
144 assets
Not present
Not present
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TC Helicon leads "Musical Instruments > Studio Recording Equipment > Signal Processors > Vocal Effects Processors" by 37% over IK Multimedia. Consider expanding product range or improving visibility in this category.
amazon"Musical Instruments > Studio Recording Equipment > Computer Recording > Audio Interfaces" has 157 products but IK Multimedia only has 3 (1.9%). High-volume category with room to grow.
amazon100% of IK Multimedia's category presence is on amazon. Consider expanding on walmart and target for diversification.
4
5.6% share • #5
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
I IK Multimedia Your brand | 20 | 144 | 0★ | 20 | — | — |
B BOSS | 162★ | 891★ | 0★ | 162 | — | — |
V Valeton | 18 | 123 | 0★ | 18 | — | — |
L Line 6 | 16 | 95 | 0★ | 16 | — | — |
V Valeton | 8 | 37 | 0★ | 8 | — | — |
L Line 6 | 5 | 26 | 0★ | 5 | — | — |
BOSS has 3327% more assets than Line 6
IK Multimedia is not present on Walmart, Target
BOSS is not present on Walmart, Target
Valeton is not present on Walmart, Target
Line 6 is not present on Walmart, Target