Competitive Intelligence Overview
82
Products
476
Assets
3/3
Platforms
5.8
Assets/Product
80 products
468 assets
1 products
3 assets
1 products
5 assets
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Hydro Flask leads in 4 categories across amazon, walmart, target. Key strongholds: Home & Kitchen > Kitchen & Dining > Storage & Organization > Thermoses > Insulated Beverage Containers > Thermoses, Home & Kitchen > Kitchen & Dining > Storage & Organization > Travel & To-Go Food Containers > Lunch Bags.
Igloo leads "Sports & Outdoors > Outdoor Recreation > Camping & Hiking > Camp Kitchen > Coolers" by 30% over Hydro Flask. Consider expanding product range or improving visibility in this category.
amazon"Home & Kitchen > Kitchen & Dining > Storage & Organization > Food Storage > Food Containers > Container Sets" has 208 products but Hydro Flask only has 1 (0.5%). High-volume category with room to grow.
amazon89% of Hydro Flask's category presence is on amazon. Consider expanding on walmart and target for diversification.
25
15.1% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Hydro Flask Your brand | 82 | 476 | 1★ | 80 | 1 | 1 |
YETI | 89 | 663 | 0 | 89 | — | — |
STANLEY | 144★ | 812★ | 1★ | 142 | 1 | 1 |
Simple Modern | 80 | 416 | 0 | 79 | 1 | — |
STANLEY has 95% more assets than Simple Modern
YETI, Simple Modern have no video assets
YETI is not present on Walmart, Target
Simple Modern is not present on Target
YETI has the highest asset coverage (7.4 assets/product)