Category Insights
AIMulti-Category Leader
Honda leads in 10 categories across amazon. Key strongholds: Automotive > Replacement Parts > Sensors > Fuel Injection > Reference Mark, Automotive > Tools & Equipment > Lockout Kits.
Competitive Threat
Fel-Pro leads "Automotive > Replacement Parts > Exhaust & Emissions > EGR Valve Gaskets" by 58% over Honda. Consider expanding product range or improving visibility in this category.
amazonGrowth Opportunity
"Automotive > Motorcycle & Powersports > Parts > Wheels & Tires > Wheels & Accessories > Wheels > Street Motorcycle" has 100 products but Honda only has 1 (1%). High-volume category with room to grow.
amazonPlatform Concentration
100% of Honda's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
125 categoriesLeader in 10Strong in 1
Honda(Your brand)
25
64.1% share • #1
Top Competitors
#2
Bosch615.4%
#3
G
Generic37.7%#4
C
CSDWELL25.1%