Competitive Intelligence Overview
12
Products
229
Assets
1/3
Platforms
19.1
Assets/Product
12 products
229 assets
Not present
Not present
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Hisense leads in 2 categories across amazon. Key strongholds: Electronics > Television & Video > Televisions > QLED TVs, Amazon Devices & Accessories > Amazon Devices > Fire TV > Smart TVs.
Roku leads "Electronics > Television & Video > Televisions > LED & LCD TVs" by 12% over Hisense. Consider expanding product range or improving visibility in this category.
amazon"Home & Kitchen > Heating, Cooling & Air Quality > Air Conditioners > Window" has 75 products but Hisense only has 2 (2.7%). High-volume category with room to grow.
amazon100% of Hisense's category presence is on amazon. Consider expanding on walmart and target for diversification.
6
24% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
H Hisense Your brand | 12★ | 229★ | 0★ | 12 | — | — |
R RAK | 11 | 83 | 0★ | 11 | — | — |
E ELETON | 5 | 42 | 0★ | 5 | — | — |
R RAK | 3 | 24 | 0★ | 3 | — | — |
E ELETON | 10 | 84 | 0★ | 10 | — | — |
T TCL | 10 | 170 | 0★ | 10 | — | — |
Hisense has 854% more assets than RAK
Hisense is not present on Walmart, Target
RAK is not present on Walmart, Target
ELETON is not present on Walmart, Target
RAK is not present on Walmart, Target