Competitive Intelligence Overview
33
Products
141
Assets
1/3
Platforms
4.3
Assets/Product
33 products
141 assets
Not present
Not present
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Gamo dominates "Sports & Outdoors > Hunting & Fishing > Shooting > Air Guns & Accessories > Air Gun Tools & Accessories" on amazon with 30.8% market share, outperforming 3 competitors.
amazonUmarex leads "Sports & Outdoors > Hunting & Fishing > Shooting > Air Guns & Accessories > Air Guns > Air Pistols" by 39% over Gamo. Consider expanding product range or improving visibility in this category.
amazon"Sports & Outdoors > Sports > Airsoft > Guns & Rifles > Rifles" has 96 products but Gamo only has 3 (3.1%). High-volume category with room to grow.
amazon100% of Gamo's category presence is on amazon. Consider expanding on walmart and target for diversification.
10
15.9% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
G Gamo Your brand | 33 | 141 | 0★ | 33 | — | — |
U Umarex | 131★ | 1,091★ | 0★ | 131 | — | — |
L Lancer Tactical | 93 | 512 | 0★ | 93 | — | — |
X XLERATOR | 14 | 93 | 0★ | 14 | — | — |
L Lancer Tactical | 32 | 192 | 0★ | 32 | — | — |
X XLERATOR | 93 | 512 | 0★ | 93 | — | — |
Umarex has 1073% more assets than XLERATOR
Gamo is not present on Walmart, Target
Umarex is not present on Walmart, Target
Lancer Tactical is not present on Walmart, Target
XLERATOR is not present on Walmart, Target