Competitive Intelligence Overview
49
Products
281
Assets
1/3
Platforms
5.7
Assets/Product
49 products
281 assets
Not present
Not present
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Gaiam dominates "Sports & Outdoors > Exercise & Fitness > Yoga > Mats" on amazon with 16.9% market share, outperforming 3 competitors.
amazonWe Sell Mats leads "Sports & Outdoors > Exercise & Fitness > Accessories > Exercise Mats" by 23% over Gaiam. Consider expanding product range or improving visibility in this category.
amazon"Clothing, Shoes & Jewelry > Women > Clothing > Active > Athletic Socks" has 200 products but Gaiam only has 1 (0.5%). High-volume category with room to grow.
amazon100% of Gaiam's category presence is on amazon. Consider expanding on walmart and target for diversification.
14
16.9% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
G Gaiam Your brand | 49★ | 281★ | 0★ | 49 | — | — |
P ProsourceFit | 21 | 129 | 0★ | 21 | — | — |
T Trideer | 18 | 136 | 0★ | 18 | — | — |
T Trideer | 10 | 68 | 0★ | 10 | — | — |
T Technical Precision | 31 | 80 | 0★ | 31 | — | — |
T Technical Precision | 14 | 74 | 0★ | 14 | — | — |
Gaiam has 313% more assets than Trideer
Gaiam is not present on Walmart, Target
ProsourceFit is not present on Walmart, Target
Trideer is not present on Walmart, Target
Trideer is not present on Walmart, Target