Competitive Intelligence Overview
182
Products
885
Assets
1/3
Platforms
4.9
Assets/Product
182 products
885 assets
Not present
Not present
Get notified when competitors change their listings, add new products, or update their creative assets. Stay ahead with real-time intelligence.
No credit card required
Fruit of the Loom leads in 6 categories across amazon. Key strongholds: Clothing, Shoes & Jewelry > Men > Clothing > Underwear > Undershirts > Tees, Clothing, Shoes & Jewelry > Girls > Clothing > Underwear > Panties.
Nike leads "Clothing, Shoes & Jewelry > Men > Clothing > Active > Active Hoodies" by 39% over Fruit of the Loom. Consider expanding product range or improving visibility in this category.
amazon"Clothing, Shoes & Jewelry > Men > Clothing > Shirts > T-Shirts" has 361 products but Fruit of the Loom only has 2 (0.6%). High-volume category with room to grow.
amazon100% of Fruit of the Loom's category presence is on amazon. Consider expanding on walmart and target for diversification.
19
9% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Fruit of the Loom Your brand | 182 | 885 | 0 | 182 | — | — |
Hanes | 360 | 1,544 | 1★ | 359 | — | 1 |
Amazon Essentials | 699★ | 3,908★ | 0 | 699 | — | — |
Icebreaker Merino | 95 | 364 | 0 | 95 | — | — |
Amazon Essentials has 974% more assets than Icebreaker Merino
Fruit of the Loom, Amazon Essentials, Icebreaker Merino have no video assets
Fruit of the Loom is not present on Walmart, Target
Hanes is not present on Walmart
Amazon Essentials is not present on Walmart, Target