Competitive Intelligence Overview
52
Products
55
Assets
2/3
Platforms
1.1
Assets/Product
51 products
47 assets
1 products
8 assets
Not present
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Flonase dominates "FSA and HSA Shop All" on walmart with 50% market share, outperforming 1 competitors.
walmartBoiron leads "Health & Household > Health Care > Alternative Medicine > Single Homeopathic Remedies" by 63% over Flonase. Consider expanding product range or improving visibility in this category.
amazon"Health & Household > Health Care > Over-the-Counter Medication > Cough & Cold > Cold & Flu Relief" has 154 products but Flonase only has 2 (1.3%). High-volume category with room to grow.
amazon91% of Flonase's category presence is on amazon. Consider expanding on walmart and target for diversification.
31
17.8% share • #3
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Flonase Your brand | 52 | 55 | 0 | 51 | 1 | — |
Vicks | 74★ | 578★ | 1★ | 72 | 1 | 1 |
Sudafed | 46 | 317 | 1★ | 44 | 1 | 1 |
F Frida Baby | 13 | 71 | 0 | 13 | — | — |
F Frida Baby | 11 | 75 | 0 | 11 | — | — |
Vicks has 951% more assets than Flonase
Flonase, Frida Baby, Frida Baby have no video assets
Flonase is not present on Target
Frida Baby is not present on Walmart, Target
Frida Baby is not present on Walmart, Target