Competitive Intelligence Overview
54
Products
49
Assets
2/3
Platforms
0.9
Assets/Product
53 products
41 assets
1 products
8 assets
Not present
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EXPO leads in 3 categories across amazon, walmart. Key strongholds: Office Products > Office & School Supplies > Writing & Correction Supplies > Markers & Highlighters > Dry Erase & Wet Erase Markers, Office Products > Office & School Supplies > Writing & Correction Supplies > Erasers & Correction Products > Erasers.
Goo Gone leads "Health & Household > Household Supplies > Household Cleaning > All-Purpose Cleaners" by 14% over EXPO. Consider expanding product range or improving visibility in this category.
amazon"Health & Household > Household Supplies > Household Cleaning > All-Purpose Cleaners" has 155 products but EXPO only has 1 (0.6%). High-volume category with room to grow.
amazon86% of EXPO's category presence is on amazon. Consider expanding on walmart and target for diversification.
45
69.2% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
EXPO Your brand | 54 | 49 | 0★ | 53 | 1 | — |
Mrs. MEYER'S | 40 | 277 | 0★ | 39 | 1 | — |
G Generic | 11,125★ | 50,596★ | 0★ | 11125 | — | — |
P Purosol | 4 | 5 | 0★ | 4 | — | — |
P Purosol | 3 | 10 | 0★ | 3 | — | — |
Generic has 1011820% more assets than Purosol
EXPO is not present on Target
Mrs. MEYER'S is not present on Target
Generic is not present on Walmart, Target
Purosol is not present on Walmart, Target