Competitive Intelligence Overview
4
Products
10
Assets
1/3
Platforms
2.5
Assets/Product
4 products
10 assets
Not present
Not present
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"Beauty & Personal Care > Fragrance > Dusting Powders" has 24 products but Evyan only has 2 (8.3%). High-volume category with room to grow.
amazon100% of Evyan's category presence is on amazon. Consider expanding on walmart and target for diversification.
2
8.3% share • #4
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
E Evyan Your brand | 4 | 10 | 0 | 4 | — | — |
Victoria's Secret | 63 | 313 | 0 | 62 | 1 | — |
Arm & Hammer | 138★ | 654★ | 1★ | 136 | 1 | 1 |
Gold Bond | 66 | 508 | 0 | 65 | 1 | — |
Arm & Hammer has 6440% more assets than Evyan
Evyan, Victoria's Secret, Gold Bond have no video assets
Evyan is not present on Walmart, Target
Victoria's Secret is not present on Target
Gold Bond is not present on Target