Competitive Intelligence Overview
6
Products
45
Assets
1/3
Platforms
7.5
Assets/Product
6 products
45 assets
Not present
Not present
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CozyLux leads "Home & Kitchen > Bedding > Comforters & Sets > Comforter Sets" by 17% over DOWNCOOL. Consider expanding product range or improving visibility in this category.
amazon"Home & Kitchen > Bedding > Mattress Pads & Toppers > Mattress Toppers" has 95 products but DOWNCOOL only has 1 (1.1%). High-volume category with room to grow.
amazon100% of DOWNCOOL's category presence is on amazon. Consider expanding on walmart and target for diversification.
2
4.1% share • #4
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
D DOWNCOOL Your brand | 6 | 45 | 0★ | 6 | — | — |
U UHEGDRR | 7★ | 52 | 0★ | 7 | — | — |
U UHEGDRR | 7★ | 48 | 0★ | 7 | — | — |
D DOWNCOOL | 6 | 45 | 0★ | 6 | — | — |
P Primesoft | 4 | 28 | 0★ | 4 | — | — |
D DOWNCOOL | 7★ | 58★ | 0★ | 7 | — | — |
P Primesoft | 4 | 27 | 0★ | 4 | — | — |
DOWNCOOL has 115% more assets than Primesoft
DOWNCOOL is not present on Walmart, Target
UHEGDRR is not present on Walmart, Target
UHEGDRR is not present on Walmart, Target
DOWNCOOL is not present on Walmart, Target