Competitive Intelligence Overview
6
Products
20
Assets
1/3
Platforms
3.3
Assets/Product
6 products
20 assets
Not present
Not present
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Generic leads "Sports & Outdoors > Outdoor Recreation > Camping & Hiking > Backpacks, Bags & Accessories > Backpacking Packs > External Frame Backpacks" by 20% over Deuter. Consider expanding product range or improving visibility in this category.
amazon"Sports & Outdoors > Outdoor Recreation > Accessories > Hydration Packs" has 131 products but Deuter only has 1 (0.8%). High-volume category with room to grow.
amazon100% of Deuter's category presence is on amazon. Consider expanding on walmart and target for diversification.
2
3.3% share • #4
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
D Deuter Your brand | 6 | 20 | 0★ | 6 | — | — |
Osprey | 84★ | 689★ | 0★ | 83 | — | 1 |
S Sinzelimin | 8 | 47 | 0★ | 8 | — | — |
S Sinzelimin | 10 | 65 | 0★ | 10 | — | — |
M Maelstrom | 15 | 114 | 0★ | 15 | — | — |
M Maelstrom | 16 | 88 | 0★ | 16 | — | — |
Osprey has 3345% more assets than Deuter
Deuter is not present on Walmart, Target
Osprey is not present on Walmart
Sinzelimin is not present on Walmart, Target
Sinzelimin is not present on Walmart, Target