Competitive Intelligence Overview
142
Products
561
Assets
1/3
Platforms
4.0
Assets/Product
142 products
561 assets
Not present
Not present
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DELTA leads in 8 categories across amazon. Key strongholds: Tools & Home Improvement > Kitchen & Bath Fixtures > Bathroom Fixtures > Bathtub Faucets & Showerheads > Bathtub & Shower Trim Systems, Tools & Home Improvement > Kitchen & Bath Fixtures > Kitchen Fixtures > Kitchen Faucets > Kitchen Sink Faucets > Touchless Kitchen Sink Faucets.
Delta Faucet leads "Tools & Home Improvement > Kitchen & Bath Fixtures > Bathroom Fixtures > Bathroom Sink Faucets & Parts > Touch On Faucets" by 41% over DELTA. Consider expanding product range or improving visibility in this category.
amazon"Home & Kitchen > Kitchen & Dining > Storage & Organization > Racks & Holders > Paper Towel Holders" has 143 products but DELTA only has 1 (0.7%). High-volume category with room to grow.
amazon100% of DELTA's category presence is on amazon. Consider expanding on walmart and target for diversification.
27
30.3% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
DELTA Your brand | 142★ | 561 | 0★ | 142 | — | — |
Moen | 122 | 780★ | 0★ | 121 | 1 | — |
D Danco | 93 | 422 | 0★ | 93 | — | — |
K Kohler | 130 | 549 | 0★ | 130 | — | — |
Moen has 85% more assets than Danco
DELTA is not present on Walmart, Target
Moen is not present on Target
Danco is not present on Walmart, Target
Kohler is not present on Walmart, Target