Category Insights
AICompetitive Threat
Salonpas leads "Health & Household > Health Care > Over-the-Counter Medication > Pain Relievers > Alternative Pain Relief" by 12% over Dee Cee Laboratories. Consider expanding product range or improving visibility in this category.
amazonGrowth Opportunity
"Health & Household > Health Care > Over-the-Counter Medication > Pain Relievers > Alternative Pain Relief" has 81 products but Dee Cee Laboratories only has 1 (1.2%). High-volume category with room to grow.
amazonPlatform Concentration
100% of Dee Cee Laboratories's category presence is on amazon. Consider expanding on walmart and target for diversification.
Category Breakdown
2 categoriesDee Cee Laboratories(Your brand)
1
1.2% share • #23
Top Competitors
#1
Salonpas1113.6%
#2
Boiron1012.3%
#3
Hyland's911.1%