Competitive Intelligence Overview
53
Products
70
Assets
2/3
Platforms
1.3
Assets/Product
52 products
62 assets
1 products
8 assets
Not present
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COSRX leads in 3 categories across amazon, walmart. Key strongholds: Beauty & Personal Care > Skin Care > Face, Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers.
Cliganic leads "Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Oil" by 53% over COSRX. Consider expanding product range or improving visibility in this category.
amazon"Beauty & Personal Care > Skin Care > Face > Treatments & Masks > Serums" has 166 products but COSRX only has 12 (7.2%). High-volume category with room to grow.
amazon95% of COSRX's category presence is on amazon. Consider expanding on walmart and target for diversification.
12
7.2% share • #4
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
COSRX Your brand | 53 | 70 | 0 | 52 | 1 | — |
Neutrogena | 97★ | 830★ | 1★ | 95 | 1 | 1 |
La Roche-Posay | 54 | 382 | 0 | 53 | 1 | — |
Paula's Choice | 51 | 309 | 0 | 50 | — | 1 |
Neutrogena has 1086% more assets than COSRX
COSRX, La Roche-Posay, Paula's Choice have no video assets
COSRX is not present on Target
La Roche-Posay is not present on Target
Paula's Choice is not present on Walmart