Competitive Intelligence Overview
59
Products
97
Assets
2/3
Platforms
1.6
Assets/Product
58 products
87 assets
Not present
1 products
10 assets
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Cosco leads in 3 categories across amazon. Key strongholds: Baby Products > Feeding > Highchairs & Booster Seats > Highchairs, Industrial & Scientific > Material Handling Products > Material Transport Equipment > Hand Trucks.
Post-it leads "Office Products > Office & School Supplies > Paper > Notebooks & Writing Pads > Self-Stick Notes" by 39% over Cosco. Consider expanding product range or improving visibility in this category.
amazon"Office Products > Office & School Supplies > Paper > Notebooks & Writing Pads > Self-Stick Notes" has 173 products but Cosco only has 1 (0.6%). High-volume category with room to grow.
amazon97% of Cosco's category presence is on amazon. Consider expanding on walmart and target for diversification.
6
15.4% share • #1
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
Cosco Your brand | 59 | 97 | 1★ | 58 | — | 1 |
Graco | 147 | 982 | 0 | 145 | 1 | 1 |
Amazon Basics | 1,058★ | 6,272★ | 0 | 1058 | — | — |
Cosco Kids | 21 | 29 | 0 | 20 | 1 | — |
Amazon Basics has 21528% more assets than Cosco Kids
Graco, Amazon Basics, Cosco Kids have no video assets
Cosco is not present on Walmart
Amazon Basics is not present on Walmart, Target
Cosco Kids is not present on Target