Competitive Intelligence Overview
6
Products
41
Assets
1/3
Platforms
6.8
Assets/Product
6 products
41 assets
Not present
Not present
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Zippo leads "Sports & Outdoors > Fan Shop > Tools & Home Improvement > Lighters" by 53% over Bensmabay. Consider expanding product range or improving visibility in this category.
amazon"Sports & Outdoors > Fan Shop > Tools & Home Improvement > Lighters" has 74 products but Bensmabay only has 4 (5.4%). High-volume category with room to grow.
amazon100% of Bensmabay's category presence is on amazon. Consider expanding on walmart and target for diversification.
4
5.4% share • #2
Top Competitors
| Brand | Products | Assets | Videos | Amazon | Walmart | Target |
|---|---|---|---|---|---|---|
B Bensmabay Your brand | 6 | 41 | 0★ | 6 | — | — |
G Generic | 10,979★ | 50,064★ | 0★ | 10979 | — | — |
G Gorgeri | 2 | 17 | 0★ | 2 | — | — |
G GSCIT Club | 4 | 28 | 0★ | 4 | — | — |
G Gorgeri | 4 | 31 | 0★ | 4 | — | — |
G GSCIT Club | 5 | 37 | 0★ | 5 | — | — |
Generic has 294394% more assets than Gorgeri
Bensmabay is not present on Walmart, Target
Generic is not present on Walmart, Target
Gorgeri is not present on Walmart, Target
GSCIT Club is not present on Walmart, Target